search engine optimisation
Organic Search Engine Optimisation is one of the most effective forms of website marketing at the moment. We are not referring to Pay-Per-Click Advertising which can have you on the sponsored links side (right hand side) of search engine’s search pages, we are referring to its placements for the organic listings (the left hand side of the search engines) otherwise referred to as natural listings. Both are extremely effective forms of website marketing at the moment.
Where an online business appears on a search engine can determine its failure or success, Search Engine Optimisation traffic doesn’t cost per click like Google’s AdWords, it’s free natural traffic coming to your website.
Search Engine Optimisation is a process of restructuring, making the website more keyword driven and focused, so that it is able to attain a level of exposure through search engine rankings. As it complies with the search engines algorithms and with over 8 Billion and counting online businesses, aspects within websites must be analysed and tweaked to attain good search engine ranking positions.
Our Search Engine Optimisation key questions:
The level of website optimisation required varies dramatically from one site to another. The following questions have been designed to determine how much work is required on the website itself.
How has the web site been designed?
- Is the web site in frames?
- Has text been produced as graphics?
- Has it been designed in Flash?
- How has the navigation been created?
- How many keywords do you wish to target?
- How many pages are there?
- How much relevant content do you have?
- How competitive are your targeted keywords?
- How many existing inbound links does the website have?
The Search Engine Optimisation services that we provide ensure that your website will have a good online presence on the major Search Engines and also at approximately a half of the price of other Marketing companies.
Our Search Engine Optimisation techniques and methods are constantly evolving to ensure we continue to be a very powerful Search Engine Optimisation specialist online. This form of marketing can diminish the need to use Pay-Per-Click Advertising, Pay-Per-Click Advertising is where your website is situated on the sponsored links side (right hand side) of Google. This means of advertising is very expensive and only makes up 8% of the traffic through Google.
If Search Engine Optimisation is accomplished on your website, your site will be moved onto the organic listings side (left hand side) where it is absolutely free to feature with the added benefit of receiving 92% of the traffic that searches through Google.
Our team ensures that we handle everything from start to finish from the initial keyword and competitor analysis right through to the website content writing and off-page link building. We provide regular ranking reports across all the main search engines including Google, Yahoo and Msn.
Where your business appears online on search engines will determine whether it is a failure or success, search engine optimisation is essential to any business that wants success.
Call today on 03 5022 0587 and ask for Marketing & Design specialist Stuart Williams and ask for a free consultation.
